‘Where the magic really happens’: the influencers out to celebrate – and save – Britain’s ‘proper boozers’

2026-03-03 - 10:23

With more than 350 establishments closing last year, social media accounts such as Proper Boozers and London Dead Pubs have rallied to fight their sticky-carpeted corner – and bring the ‘old-man pub’ a new clientele The Calthorpe Arms on Gray’s Inn Road is a fairly atypical central London pub. With patterned red carpets, brass fittings, leather bar stools, a pool table and Christmas tinsel still hanging in early February, it feels very much a “local”, although on a Thursday evening it’s busy with